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Pricing

Pricing that pays for itself the first time it answers.

Every plan is a complete front office — answering, qualifying, booking and follow-up — priced for where your business is now.

Billing period
Free for 30 days

Launch

Small businesses hiring their first AI employee.

£249/mo

billed monthly

Never miss another customer.

Voice minutes
500/month
Ask ELION
1,000/month
  • 24/7 answering — calls and messages
  • Appointment booking
  • Lead capture and qualification

Growth

Growing businesses that want the follow-through automated too.

£649/mo

billed monthly

The front office that follows through.

Voice minutes
2,500/month
Ask ELION
10,000/month
  • Everything in Launch
  • Public API and outbound webhooks
  • Premium voice library

Scale

Businesses with the highest call volumes and broader operational needs.

£1,390/mo

billed monthly

The highest volume.

Voice minutes
10,000/month
Ask ELION
50,000/month
  • Everything in Growth
  • More locations and team members
  • The highest voice minute allowance

Partnership

Partners, resellers and white-label operators who manage multiple customers and distribute the platform.

Custom

 

A platform you can build a business on.

Voice minutes
Custom volume
Ask ELION
Custom
  • Everything in Scale
  • White-label branding, custom domain and custom CSS
  • Unlimited organisations and locations
  • Encrypted in transit and at rest
  • Human escalation by design
  • Cancel terms per your agreement

Prices exclude VAT.

Compare the plans

The same front office in every plan. Higher plans add volume, premium voices, the public API and your own subdomain.

Compare the plans
PlanLaunch£249/moGrowth£649/moScale£1,390/moPartnershipCustom
Price
Monthly price£249/mo£649/mo£1,390/moCustom
Free trialFree for 30 daysNot includedNot includedCustom
Monthly allowances
Voice minutes500/month2,500/month10,000/monthCustom volume
Ask ELION1,000/month10,000/month50,000/monthCustom
Team and locations
Team members2820Custom
Locations1310Custom
Platform capabilities
Missed-call & message answeringIncludedIncludedIncludedIncluded
WhatsApp follow-upIncludedIncludedIncludedIncluded
Lead qualification & bookingIncludedIncludedIncludedIncluded
Conversations in five languagesIncludedIncludedIncludedIncluded
Premium voice libraryNot includedIncludedIncludedIncluded
Public API & outbound webhooksNot includedIncludedIncludedIncluded
Custom subdomainNot includedIncludedIncludedIncluded
Custom domainNot includedNot includedNot includedIncluded
White-label & custom domainsNot includedNot includedNot includedIncluded
Support
SupportStandardPriority emailPriority + assisted onboardingDedicated success manager & custom SLA
Who it's for
Best forSmall businesses hiring their first AI employee.Growing businesses that want the follow-through automated too.Businesses with the highest call volumes and broader operational needs.Partners, resellers and white-label operators who manage multiple customers and distribute the platform.

Pricing FAQ

Pricing questions

What's included in every plan?

The complete front office: answering, understanding, lead capture, booking, follow-up, and your dashboard. Higher plans add volume, premium voices, the public API and your own subdomain.

Can I change plans as I grow?

Yes — plans are built to be stepped through as your call volume and team grow. Talk to us and we'll move you.

What happens as I approach my monthly voice allowance?

We tell you in your dashboard and by email when you reach 80% of your allowance, showing what you have used and the date it resets, and again more prominently at 90%. A call already in progress is never interrupted. If you pass 100% your agent keeps answering rather than stopping — the minutes beyond your allowance are metered separately as overage, and overage is chargeable. Your dashboard shows that overage as it accrues, including what it is costing or that we are still confirming the rate for your billing currency, so it is never something you discover on an invoice. You can move to a plan with more included minutes at any time — talk to us and we will move you. On a free trial nothing is ever charged: if the trial's minutes run out your agent pauses new calls instead of running up a bill.

Do I need to talk to someone to start?

Yes — every plan starts with a conversation and a demo, so ELION is set up around your business rather than out of a box.

How does annual billing work?

Annual billing is priced 20% below the monthly rate. The card shows the equivalent monthly figure and the annual total for the currency you select. Partnership is priced per agreement.

Is there a trial?

Launch includes a 30-day free trial. Growth, Scale and Partnership start with a conversation and a demo instead, so the plan is set up around your business before you commit.

Why is Partnership priced as Custom?

Partnership covers partners, resellers and white-label operators running ELION for multiple customers. Volume, allowances and commercial terms are set per agreement, so there is no single list price.

How are voice minutes and Ask ELION usage measured?

Voice usage is measured in minutes of connected conversation — ringing time, rejected calls and calls that never connect are not counted — and it runs against your plan’s voice allowance for your billing period. Your dashboard shows it as it accrues. Ask ELION answers run against your plan’s monthly Ask ELION allowance, which everyone on your account shares.

Still have questions? Talk to sales

Your front office, handled.

See ELION answer, qualify, book and follow up — on your own business's knowledge.